Kelly Lorenzen is a Colorado native turned Swedish expat. With over a decade of experience in data, finance and analytics, she’s Big Fish’s resident research and data nerd. She specializes in competitive analysis, media monitoring, ROI measurement, and more. Whether it’s identifying emerging industry trends, conducting in-depth research, or documenting, measuring and reporting, she’s always helping the team make smart, data-driven decisions. When not behind some of our favorite PR, influencer and affiliate marketing platforms, Kelly enjoys outdoor adventures in Sweden with her husband, kids and sweet Frenchie, Luna.