Newsworthy & Notable

Case Studies

We elevate brand visibility and awareness, drawing in new customers through strategic storytelling and dynamic, adaptable communication. With deep consumer insight and a truly collaborative approach, we bring brands to life—amplifying their authenticity and unique perspective to create real impact.

Active Lifestyle, Fitness, Outdoor

SAXX

Talking to press about men’s underwear equipped with a pouch for unmentionables wasn’t exactly on our bingo card—but hey, life’s full of surprises (and support). Our partnership with SAXX lasted 7 years, and boy it was a fun ride.
Active Lifestyle, Fitness, Outdoor

ALTRA

From niche trail runners to mainstream must-have—Altra hit its stride in the PR game, through product mailers, media events, awards, collaborations and more.
Active Lifestyle, Fashion, Fitness

Maho Shades

Helping a family-owned sunglasses brand compete in the big leagues was a no brainer – we love emerging brands. We crafted their brand story, revamped their look, and landed them in top-tier press. Their future is so bright they’re gonna need… 😎
Woman wearing Maho Shades
Active Lifestyle, Fashion, Outdoor

Kari Traa

Let’s go, girls! 🪩 This Norwegian women’s sportswear brand isn’t just about looking good—it’s about getting after it. Kari Traa inspires women worldwide, and we get to beat the drum to get press and influencers kitted out in the best women’s brand out there.
REIMAGINING PR
outstanding dedication to growing our business...
Shawna Olsten
Shawna OlstenVP Brand, SAXX
we've seen a dramatic increase in our brand awareness...
Molly Stoecklein
Molly StoeckleinSenior PR + Communications Manager, onX Maps
always ahead of the curve with innovative ideas...
Grace Zygmun
Grace ZygmunGlobal Brand & PR Manager, Altra
they're whip-smart, nimble, creative, driven and get results...
Kate Gagnon
Kate GagnonDirector of Marketing, Storyteller Overland & TAXA Outdoors
the women at Big Fish are absolutely incredible.
Taylor Murphy
Taylor MurphyNorth America Director of Marketing, Kari Traa
significantly elevated our brand's presence in the outdoor industry...
Sparkle Icon
Jo SalamonBrand & Product PR Manager, Mountain Equipment Company
helping solidify our reputation as a leading outdoor apparel brand...
Sarah Scott
Sarah ScottBrand Marketing Lead, KÜHL
we've done more PR in 4 months with Big Fish than we've done all last year.
Mike Lewis
Mike LewisSr. Director of Global Marketing, Zeal OPtics

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